crowdsourcing
Posts tagged as "crowdsourcing"
Got Engagement? 3 Ways to Engage Facebook Fans with a Question
September 27, 2011 Posted by Matt Simpson in Social Media | Comments“Those that take an outside-in approach (to co-creation), by listening to and observing customers, are in a position to discover ways to create mutual value.” — Jeffrey Grau, eMarketer principal analyst * As marketers, we want to pack our Facebook photo albums with images of fans showing off our brand. Of course, few fans have ...
Bulbstorm case study: Facebook application increases fan engagement [Video]
December 22, 2010 Posted by agoetz in Success Stories | CommentsBart tells attendees at the Grocery Manufacturers Association (GMA) conference how Bulbstorm generates customer engagement with our Idea Challenges application, providing a case study on Ruiz Foods, one of our most successful clients.
Bulbstorm CEO Bart Steiner on social media for marketers [Video]
November 30, 2010 Posted by agoetz in Bulbstorm Buzz | CommentsBart tells Arizona State University business students about the importance of social media and social networking sites (especially Facebook) for marketers to engage and gain trust from consumers.
5 reasons fan ideas are the key to social media engagement
September 15, 2010 Posted by thartwig in Social Media | 1 commentYour best social media research could be right under your nose. Have you asked your fans for ideas yet? Check out Bulbstorm CEO, Bart Steiner's, 5 reasons why fan ideas are the key to social media engagement.
5 tips for a successful photo or video contest on Facebook
September 1, 2010 Posted by thartwig in Social Media | CommentsPhoto and video contests lead to useful user-generated content for brands and cool prizes for fans. Here are our 5 tips for photo contest success on Facebook.
Healthcare Town Hall Facebook Promotion Hits the Airwaves
June 14, 2010 Posted by thartwig in Bulbstorm Buzz | CommentsBulbstorm's Healthcare Town Hall Challenge was recently featured on WebTalkRadio.net's Adventures in Healthcare show!
Video: “Companies have Products and They Want Consumers’ Ideas.”
May 4, 2010 Posted by jzizzo in Social Media | CommentsBulbstorm CEO Bart Steiner explains how social media trumps old school consumer research while speaking to a class of MBA students at Arizona State University.
Video: “The Real Innovation Winners are Now Involving Consumers.”
April 13, 2010 Posted by jzizzo in Social Media | CommentsBulbstorm CEO Bart Steiner discusses the importance of crowdsourcing while speaking to a class of MBA students at Arizona State University.
Video: “In Innovation, You Win When You Look Outside Your Walls.”
April 6, 2010 Posted by jzizzo in Social Media | CommentsBulbstorm CEO Bart Steiner discusses the importance of collaboration with partners and consumers while speaking to a class of MBA students at Arizona State University.
Crowdsourcing R&D: Snack Brand Enlists 70,000 Facebook Fans to Select Next Flavor
February 25, 2010 Posted by jzizzo in Success Stories | 1 commentDo your consumers care enough about your brand to do your work – say product research or marketing – for you? If so, are you letting them? The Tornados Flavor Challenge gave 70,000 fans of Tornados brand snack foods an opportunity to submit, promote and vote for the next flavor of Tornados. It was just ...